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Compact Equipment Magazine
*PLEASE NOTE /M = Per Thousand
List Description:
The mission of Compact Equipment is to serve and promote the emerging compact equipment industry. This magazine addresses markets that include construction, lawn and landscape, government and public works, industrial, agriculture and rental companies. Compact Equipment serves as the premier publication advocating the ease and efficiency that compact equipment offers over manual labor, as well as the versatility that compact machinery extends over heavy equipment.
Published by Benjamin Media.
Combined Mailing & Telemarketing Campaign:
Pricing is as follows (base+selects+phone+$75/M)
Minimum Order:
5,000 Records
Commission / Credit Policy:
20% To Recognized Brokers. 15% To Recognized Agencies.
Cancel Charges:
All orders cancelled prior to the mail date will incur a 50.00 flat cancellation fee, 15.00/M run charges, media plus applicable shipping charges. No cancellations will be accepted after the mail date.
Delivery Schedule:
Five Business Days
Restrictions:
- Sample Mail Piece Required for List Owner Approval.
- Html and / or text creative must be pre-approved by list owner
- List is rented for one time use, please inquire for reuse pricing and multi-use pricing.
- Reuse orders must be pre-cleared and approved.
- Telemarketing orders require a current script for list owner approval.
Available Counts:
Gender |
$15.00/M |
| Select | Count |
|---|
| Female | 2,336 |
| Unknown | 4,670 |
| Male | 31,680 |
Phone Numbers |
$50.00/M |
| Select | Count |
|---|
| Phone Numbers | 37,762 |
Job Title |
$20.00/M |
| Select | Count |
|---|
| Senior Management | 27,031 |
| Middle Management | 7,333 |
| Equipment Management & Staff | 4,242 |
| Other | 62 |
Primary Business |
$20.00/M |
| Select | Count |
|---|
| Residential Construction | 5,372 |
| Hwy and heavy | 3,526 |
| Utility | 3,170 |
| Other construction | 3,158 |
| Nursery | 326 |
| Golf course | 67 |
| Grounds maintenance | 1,293 |
| Other landscape | 3,760 |
| Federal | 195 |
| State | 405 |
| County | 409 |
| Local municipality | 2,835 |
| Other government | 161 |
| Material producer | 266 |
| Other | 1,778 |
| Other dealer | 4,510 |
| Tree care | 165 |
| Forestry | 140 |
| Manufacturers/suppliers | 1,112 |
| Private user | 375 |
| Other misc | 1,602 |
| Bridge construction | 18 |
| Commercial building construction | 330 |
| Concrete/masonry work | 1,827 |
| Demolition | 14 |
| Excavation/site prep | 252 |
| Design/build | 863 |
| Parks and recreation | 25 |
| Water features | 11 |
| Irrigation | 26 |
| Erosion control | 17 |
| Crop farmer | 44 |
| Dairy farmer | 9 |
| Feed distribution | 4 |
| Livestock farming | 18 |
| Orchard farming | 1 |
| Horticulture | 9 |
| Animal husbandry/stockbreeding | 2 |
| Apiculture | 2 |
| Mining/quarries | 11 |
| Manufacturing facilities | 39 |
| Recycling/material handling | 5 |
| Municipal snow removal | 1 |
| Residential driveways | 9 |
| Commercial contract snow removal | 15 |
| Consumer/personal | 13 |
| Brush cutting | 9 |
| Agricultural recycling | 6 |
| National rental center | 53 |
| Independent rental center | 199 |
| Commercial equipment dealer | 162 |
| Big box/consumer dealer | 11 |
| Hobby farmer | 9 |
| Disaster relief | 3 |
| Other contractors | 41 |
| Marine construction | 4 |
Equipment Owner/Operator |
$25.00/M |
| Select | Count |
|---|
| Owner | 4,328 |
| Operator | 1,695 |
| Owner and operator | 5,289 |
| Other | 26,428 |
Purchasing Timeframe |
$25.00/M |
| Select | Count |
|---|
| 6 months | 2,654 |
| 1 year | 3,227 |
| 1-2 years | 4,411 |
| None | 27,445 |
Equipment Own |
$25.00/M |
| Select | Count |
|---|
| Skid steer loader | 365 |
| Compact track loader | 170 |
| Compact/mini excavator | 226 |
| Compact utility loader | 118 |
| Utility vehicle | 243 |
| Compact backhoe | 134 |
| Compact tractor | 204 |
| Compact wheel loader | 73 |
| Compact telehandler | 44 |
| Hybrid tool carrier | 27 |
Attachments Own |
$25.00/M |
| Select | Count |
|---|
| Auger | 279 |
| Backhoe | 227 |
| Breaker/hammer | 161 |
| Broom/sweeper | 132 |
| Grader | 155 |
| Grapple/nursery jaws/grapple bucket | 126 |
| Mowing deck | 210 |
| Planer | 57 |
| Pallet forks | 264 |
| Silt fence installer | 32 |
| Snow blower | 105 |
| Stump grinder | 60 |
| Tree boom/saw/shears | 40 |
| Tree spade | 37 |
| Trencher | 108 |
| Vibratory roller | 57 |
| Plate compactor | 88 |
| Box rake | 107 |
| Winch | 75 |
Annual Sales Volume |
$25.00/M |
| Select | Count |
|---|
| Under 500K | 266 |
| 500K-1M | 81 |
| 1M-2M | 50 |
| 2M-3M | 44 |
| 3M-5M | 40 |
| 5M-10M | 10 |
| 10M-50M | 34 |
| 50M-100M | 8 |
| 100M+ | 39 |
Annual Budget |
$25.00/M |
| Select | Count |
|---|
| Under 50K | 258 |
| 50K-100K | 135 |
| 100K-500K | 75 |
| 500K-1M | 32 |
| 1M-2M | 21 |
| 2M-5M | 9 |
| 5M-10M | 5 |
| 10M-50M | 5 |
| 50M+ | 17 |
Number of Employees |
$25.00/M |
| Select | Count |
|---|
| 1-10 | 371 |
| 10-20 | 57 |
| 20-50 | 50 |
| 50-100 | 32 |
| 100-200 | 66 |
| 200+ | 9 |
Source:
Response, Buyers, Controlled Circulation, Active Subscribers
List Update Frequency:
Updated Quarterly
Selection Pricing:
| Selection | Price |
|---|
| Geography | $15.00/M |
| Gender |
$15.00/M |
| Phone Numbers |
$50.00/M |
| Job Title |
$20.00/M |
| Primary Business |
$20.00/M |
| Equipment Owner/Operator |
$25.00/M |
| Purchasing Timeframe |
$25.00/M |
| Equipment Own |
$25.00/M |
| Attachments Own |
$25.00/M |
| Annual Sales Volume |
$25.00/M |
| Annual Budget |
$25.00/M |
| Number of Employees |
$25.00/M |
Production Charges:
| Key Coding |
$5.00/M |
| Magnetic Tape Run Charge |
$6.00/M |
| Magnetic Tape |
$25.00/F |
| CD-ROM |
$50.00/F |
| E-Mail |
$65.00/F |
| Computer Diskette |
$20.00/F |
| Pressure-Sensitive Labels |
$10.00/M |
| 4-Up Cheshire Labels |
$2.50/M |
| Title Slug |
$5.00/M |
Additional Charges May Apply |
The Information Refinery, Inc.
200 Rte 17 - Suite 5
Mahwah, NJ 07430 Phone: 800-529-9020 Fax: 201-529-4030 All prices posted are accurate as of the time each data card was published. Actual current pricing may vary slightly due to recent list owner increase or decrease. |